Press Room

Shahar Vigdor – Co-Founder and General Manager of FanGager
Aug 12, 2012
"Shahar Vigdor is the General Manager of FanGager, as well as one of the company’s founding team members. In 2009 Shahar joined Eran Gefen, who is a leading figure in the field of digital marketing and advertising, and together they established the company and made it a leader in the field of marketing to brands in the social arena." Read More...
Social gems: Alternate tools with compelling twists
Feb 1, 2012
"It's often hard to keep track of all the new social tools coming down the pike. And let's face it, we sometimes get comfortable with a few trusty solutions and can overlook nifty new ones we might consider as alternatives. Here are some interesting approaches to social marketing metrics and management that bring their own twists to the game." Read More...
Startup Alley NY 2011
Follow AMEX's Example of a Successful Facebook Campaign
Jan 25, 2012
"Marketers place much emphasis on the Facebook "Like" these days, with resource after resource explaining how to get people to "fan" your Facebook page, how to rack up more Likes on your content, and how to up your chances of landing in the News Feed." Read More...
FanGager Boasts More Visibility In Facebook News Feed
Nov 1, 2011
"Social customer-relationship-management platform FanGager released a suite of more than 100 interactive applications for Facebook pages, promising brands greater visibility in the changed news feed." Read More...
Credit card giant launches social media rewards scheme
Jul 27, 2011
"American Express Israel is extending its loyalty scheme into the social media world, explicitly rewarding its customers for engaging with the brand, offering prizes for Facebook fans who take part in quizzes and questionnaire, as well as launching a scheme that will link the social graph to gift promotions it sends customers." Read More...
Seven Ways to Leverage CRM Solutions to Drive the Ultimate Customer Experience
Jul 13, 2011
"In the world of customer relationship management (CRM), it is better to give than it is to receive. Going the extra mile with high quality customer service, discounts or even gifts is often rewarded by a loyal base and new customers, according to CRM solution experts and business owners interviewed by Enterprise Apps Today." Read More...
Here Come Google+ Pages for Brands: What You Need to Know
Jul 7, 2011
A guest post by Eran Gefen FanGager's CEO: "All of our clients at FanGager, including global organizations like American Express and Microsoft, are looking for methods to target specific audiences on social networks -- like posting wall messages for women only. My assumption is that Google will attempt to capitalize on this void, and apply the notion of building individual audiences to its version of pages." Read More...
FOX NEWS Spotlight: Eran Gefen FanGager
May 20, 2011
Social Media Champions League: Man United, Justin Bieber, Glee, MTV
Mar 16, 2011
"If there were one giant global sports tournament, to be decided by how many fans a team has on Facebook, Manchester United (9.9 million fans) would lose a close, tense final match to FC Barcelona (10.3 million fans).
But what if you decided the winner on how many of those Facebook fans are active – that is, the ones liking posts and making comments?" Read More...
Traffic Spikes on SEAL, Navy, Army Facebook Pages After bin Laden Kill
May 2, 2011
"In the hours after a team of U.S. Navy SEALs attacked Osama bin Laden’s hideout in Pakistan — and shot the world’s most-wanted man in the head — the Facebook pages for the U.S. Navy, the SEALs, and U.S. Army all saw dramatic spikes in activity, as users flocked online to post their thoughts and comments about the event." Read More...
15 Most Engaged Pages On Facebook
Mar 15, 2011
"How do you measure engagement on Facebook? New York startup Fangager has one way to do it, and you can see a ranking based on that below.
Fangager supplied Wired News with a preview of the 15 most engaging pages on Facebook, based on February 2011 activity; the consultancy plans to release a ranking of the top 100 later today." Read More...
FanGager launches to rank and reward brands’ social media superfans
Jan 13, 2011
"While social media provides a real opportunity for brands to engage with their fans, keeping track of the current state of a social media campaign is still a relatively vague affair." Read More...
FanGager: Justin Bieber Has Most Active Facebook Fans
Mar 17, 2011
"The army of Bielebers is far more active on Facebook than Gaga's little monsters. According to stats from FanGager, Lady Gaga might have more fans than Justin Bieber, but fans of the Canadian tween sensation are far more engaged." Read More...
Fangager Helps Brands Engage Fans on Facebook and Twitter
Jan 29, 2011
"FanGager is designed as a social engagement and loyalty program for brands on Facebook and Twitter. It offers a platform for engagement, rewards, and management.
1. Every action your fans take is identified and measured
2. Brands can encourage fans through integrated programs that offer a sense of reward: Points, Badges, Virtual gifts, and also Real prizes
3. The admin dashboard offers aspects of social CRM capabilities, that centralizes:" Read More...
Collecting Facebook Fans is No Longer Enough
Apr 7, 2011
"These days, most companies are obsessed with counting their fans and followers instead of turning them into real customers.
At a meeting of community managers in New York last month, the Social Media Director of Fast Company said her bosses mainly measured success by the number of reported followers. But she noted it probably wasn’t the best metric for gauging success." Read More...
World Famous Drink Brand Adopts FanGager Platform to Better Manage Social Media Campaigning
Sep 19, 2011
"The New York- based social media management company, FanGager has recently won a contract from Diageo, the company which provides world's leading premium drink brands including Smirnoff, Baileys and JohnnieWalker." Read More...
How Engaging Are GOP Candidates’ Facebook Pages?
Aug 18, 2011
"Mitt Romney has more total Facebook fans than any of the other contenders in the Republican presidential primaries, but Herman Cain has the highest rate of engagement.
While Romney has more than double the number of fans that any other candidate has, he has the lowest engagement rate." Read More...
The New Ad Environment: Facebook And Google Plus
Jul 28, 2011
"The advent of Google Plus will drive innovation in online advertising and its corresponding business models, including what Facebook does with its ads.
While Facebook hasn’t yet done enough with its ad model, Google hasn’t neglected advertising and has proven more than once that innovation applies to its business model and to the applications enjoyed by users." Read More...
FanGager and Finding Fan Value
Jul 6, 2011
"At the beginning of my call with Eran Gefen, CEO of NYC-based, FanGager, we talked about how CRM 2.0, and even social CRM are not particularly appropriate labels to describe his company.
FanGager software lets businesses measure the frequency of wall posts, tweets, likes, and other social interactions, as well as visitors engaging with surveys, trivia questions, and actual games, like collecting virtual cupcakes." Read More...
Tech Talk Web: FanGager.com Wants You To Control Companies!!!
Jul 7, 2011
"I’ve gone to a couple seminars, and lectures about how Tech is impacting our culture, and How Social Media is changing the landscape for life as well as business as we know it. Question of the day is usually “How Can Brands Connect with people without seeming to just want to sell something(Death By Ad)?” And I’m not sure but I feel like FanGager.com may just have the Formula, Hit the Jump to see how it affects You!!!" Read More...
5 Ways To Crowdsource Your Brand Using Facebook
Jun 23, 2011
"Your Facebook page can be much more than a status platform. The wisdom of the masses might direct you to the right path, where you can offer fans the chance to get involved in a familiar environment within your Facebook page, without having to leave it.
Here are five ways to create a deep engagement and dialogue with fans that will yield tangible brand insight." Read More...
Seven Ways to Reward Your Customers and Improve Your CRM
Jul 1, 2011
"Business owners and CRM experts reveal how rewarding customers can be a very rewarding experience.
Reward customers for their time with points or discounts or cash back. American Express Israel, for example, worked with social CRM vendor FanGager to provide customers with reward points for things like opting in to their newsletter, taking surveys, registering for American Express's global shopping service, and other CRM-related activities." Read More...
Lady Gaga & Britney Spears Amp Up Facebook Fan Engagement Before Album Releases
Apr 15, 2011
"In the past month, fan engagement on Lady Gaga’s and Britney Spears’s Facebook Pages went up dramatically — just as the artists either dropped or plan to drop new albums this spring.
According to New York startup FanGager, Lady Gaga was the third most engaged Page on Facebook in March (up from number 10 in February) and Spears is presently at number nine (she wasn’t even listed on the chart excerpt we featured last month)." Read More...
Fangager Helps Brands Engage Fans on Facebook and Twitter
Jan 29, 2011
"FanGager is designed as a social engagement and loyalty program for brands on Facebook and Twitter. It offers a platform for engagement, rewards, and management.
1. Every action your fans take is identified and measured
2. Brands can encourage fans through integrated programs that offer a sense of reward: Points, Badges, Virtual gifts, and also Real prizes
3. The admin dashboard offers aspects of social CRM capabilities, that centralizes:" Read More...
Engage, Manage, and Reward Your Fans with FanGager
Feb 8, 2011
"The new fan management and engagement platform FanGager has the potential to take your social media engagement efforts to the next level by unlocking the potential of your company’s fans." Read More...
Moet je Social Media Loyaliteit Monitoren?
Jan 26, 2011
"FanGager ziet er uit als een waardevolle tool. Heeft iemand hier al ervaring mee?" Read More...
Momentfeed: una piattaforma di analisi per i software di geolocalizzazione
Jan 23, 2011
"Esistono diverse società che offrono strumenti di social media monitoring per le aziende, pensiamo a Fangager (e al nostro recente articolo), oppure a Radian6 o Visible Technologies." Read More...
Fangager: The management of the commitment of your fans on facebook
Jan 25, 2011
"In today’s world, fans of brands are a the biggest asset trademarks against other brands.Therefore, Fangager created a platform to manage the commitment of your facebook fans the goal of the platform is to unlock the potential of your fans and make them more active. With leading customers such as Nokia, Red Bull, American Express, The ShowBigBrother ,FanGager perform this task." Read More...
FanGager: Social Media Loyalty Engagement Platform
Jan 26, 2011
"Social Media is hot en menig bedrijf heeft inmiddels al een twitteraccount of facebookpage. Maar weet je ook wie je topfans zijn? En als je dat weet, kun je ze dan eenvoudig belonen? Ook als het om duizenden fans gaat? Loyalty Engagement platform FanGager biedt hier de helpende hand." Read More...
How Active Is Your Facebook Page? FanGager Will Tell You
Jan 25, 2011
"Upon launch, just over one year ago, MyBrandz founders, Eran Gefen, Rami Shalmor, and Gideon Amichay committed themselves to propelling their, brand-name oriented, social network to one million registered users, within their first year. The founders claimed that in doing so they would succeed where Facebook failed." Read More...
FanGager Helps Brands Manage and Engage Fans
Jan 12, 2011
"Founded in 2009 by Eran Gefen, FanGager is already displaying an impressive roster of clients, including Nokia, RedBull, American Express, The BigBrother Show and many others. The company launches publicly today, with a free benchmark evaluation of a brand engagement level comparing to others. What’s your fangagement?" Read More...
Fangager: fans management & enagement platform
Mar 4, 2011
"Everybody is focused on gathering fans. We ask “Now what?” Do you have a database of your fans’ information? Do you know who your top fans are? Do you know how to engage and reward them? Do they really generate value for you?" Read More...
NY’s FanGager Tracks Lady Gaga and Britney Spears’ Facebook Engagement
Apr 20, 2011
"According to NY-based startup FanGager, Lady Gaga was the third most engaged page on Facebook in March. Britney Spears, who wasn’t even on the list in March, is now sitting at number nine due to the launch of her new album.
FanGager ranks sites not by how many fans they have, but by how many of these fans are active (those that ‘Like”, post comments, etc.). Currently, Justin Bieber is at number one with 359,116 active fans (he has over 20 million fans on Facebook)." Read More...
Brand Managers Rejoice: Manage, Engage, Reward with FanGager
Mar 18, 2011
"There are many things holding back companies from engaging with social media. One of them is there is no definitive equation that guarantees return on investment. And though one of the best things about social media is that the user gets to determine what holds the most value, it’s often the most daunting challenge for companies — who are they to know what determines value? Which is why we had to talk to FanGager to talk about its social media platform." Read More...